Thoughtfully build the life and career you want.

Meaningfully contribute and connect to all aspects of your life, thrive in your creative practice, reach your goals, practice your values, and find harmony in the balance of work, self, and relationships.

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Even when following our bliss, we can lose our way.

Perhaps you’re feeling stuck - unable to pinpoint why, feeling directionless, and uncertain about what’s next. Or there’s too much ahead of you, too many things to focus on, and every decision feels urgent, immense and overwhelming.

The road ahead looks daunting, but you have everything it takes to make the changes you desire.

I can provide structure, ask the hard questions and give new perspectives to dig deep and uncover what’s holding you back. Together, we find your Better Path.

Start Your Journey

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For Individuals

Structure and encouragement to help you identify your unique gifts, challenges, and opportunities to create momentum and action. Together, we discover what you desire from life, your work, your relationships, and yourself.

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For Groups & Teams

Custom workflows, operational consulting, and accountability planning for small businesses and solo-preneurs who operate creative or service-based businesses. Discover a better way to work, tailored to your process, so that you can have more time for your craft, and your clients.

Photo of Better Path Founder, Jen McParland

Hello, I’m Jen.

I’m an Organizational Coach and Small Business Operations Consultant

I support individuals, groups and teams to thrive and find harmony in the balance of work, life and self. 

I draw on my decade of project management, agency experience, inspiring teams, and just plain getting-it-done to motivate you and create sustainable ways of operating.

Insights along the Path:

 
 
I was unsure what was holding me back the most. Working with Jen helped me see there were a number of factors preventing me from growing my business. I am now on such a roll and feeling super organized.
— Pauline, Pauline Holden Photography

Ready to get on the Better Path?

Let’s get started on your journey. I offer complimentary 30-min discovery calls for you to learn which service is the best fit for your needs.